AmberMac Blog

The Feed: TF041 with Brittlestar on the Road to Rio

  On this week’s episode of The Feed, We dive into do-it-yourself headphones for the perfect fit, Brittlestar coaches Olympic athletes on the secrets of Vine, and we debate what Google should do about fake reviews. Listen to the episode through the Podbean player above, subscribe… Read More

The Feed: TF039 with Shannon Morse

  This week on The Feed, Amber and Michael talk to Hak5’s Shannon Morse on how to build your own drone and how much you can save by building your own. Plus, Pierre Le Corf tells us why he sold everything to travel the world… Read More

The Feed: TF037 with Alan Thicke

  This week on The Feed, Amber and Michael talk to Growing Pains dad (among many other things!) Alan Thicke about his six-second creations with Vine celebrity @Brittlestar. Plus, what to do with your Facebook account when you’re six feet under and how to raise a successful… Read More

Digital Nova Scotia Website & Branding

Konnekt completely redesigned Digital Nova Scotia’s visual identity and developed their new website, including board and membership login areas and CRM integration. Konnekt also did print design and related marketing work for this provincial digital industries association. Read More

How To Keep Your Teens Safe Online

While I am an avid fan of all things social, I do worry about what’s happening today with kids online.  Heck, it’s not just kids.  Many adults are struggling in terms of how to protect their privacy on the web.  For parents, it’s an even harder struggle.  I’m creating… Read More

Video: What is the Future of Authenticity on Instagram?

When I wrote my social media business book, “Power Friending” in 2010, I spoke about how the key to a successful social media presence or a campaign requires a constant commitment to authenticity.  I suppose my desire to push this requirement forward was somewhat selfish at the time. As… Read More

NSCC Digital Marketing Course Development

Konnekt was hired by Nova Scotia Community College’s to provide capacity development and other guidance relative to the creation of a new digital marketing course for business students in Fall 2015. Konnekt helped develop core focus areas and then provided a full-day session for NSCC faculty and staff to present… Read More

YouInc Digital Strategy

Konnekt worked with the YouInc team to develop a robust digital strategy examining the brand, audience, channels, and other considerations for Arlene Dickinson’s popular entrepreneur’s network. Read More