Author Archives: Amber Mac

6 Father’s Day Tech Ideas for Life at Home

Father’s Day 2020 may be a little different because of the COVID-19 pandemic, but that doesn’t mean you can’t make it great for that special dad in your life. Here are six tech gifts I think dads will love. For the active dad: Samsung Galaxy Watch and … Read More

Tech Test: The LG gram for Entrepreneurs

For more than a decade, I’ve embraced the freedom to grow my business from coffee shops, airport terminals, hotel rooms, and, yes (especially now), my house. While we do have a dedicated studio space for video production, as a creative professional I enjoy a change in scenery to work on… Read More

Skype Meet Now How-to for Video Calls

Meet Now is a Zoom competitor that is part of Skype and lets you freely host unlimited video meetings (“in one click”) with no signups, downloads (unless you’re on a phone, in which case you need the Skype app), or purchase required. Video calls can have up to 50 people… Read More

5 Mother’s Day Tech Ideas for Life at Home

Mother’s Day 2020 might look a little different than some years, but that doesn’t mean you can’t find some great tech gifts for the mom in your life. Check out five products I love below (and scroll to the bottom to see our AmberMac Mother’s Day Tech 2020 video). Click… Read More

5-Step Framework for SMBs During COVID-19

Here is a 5-Step “Relentless Adaptation During COVID-19” framework I created for our business, AmberMac Media, which I recently presented at a virtual webinar. Please use/print to help your small business stay on track. Read More

In Conversation with Small Business Minister Mary Ng

Small businesses across the country are struggling right now. I’ve seen all your tweets, DMs, and comments. While there are extensive new federal government measures in place to support your organizations during COVID-19, there are also a lot of questions. After all, Canada is home to more than 1M… Read More

4 Tips for Cleaning Electronic Devices During COVID-19

At this point, hopefully everyone is doing a great job of washing their hands, not touching their faces, and maintaining a physical distance from others. However, there has been some confusion about how best to keep your electronic devices clean, and some companies (like Apple) have updated their guidance in… Read More

Video Conferencing Tips for Better Audio & Video Quality

You’ve probably been doing more video calls since the COVID-19 pandemic started. We covered options for video conferencing software in a previous post, so now we wanted to talk about how to get the most out of each call in terms of video and audio quality. One thing that… Read More

Video Conferencing Software Options During COVID-19

While the social distancing required by the coronavirus pandemic can be hard on people, we’re lucky that we’ve got today’s technology to stay in touch with friends, co-workers, and loved ones alike. I’ll be writing more about video conferencing but to start with, here are a few… Read More

A Message for Small Businesses & Entrepreneurs During a Crisis

This is a message for Canada’s small business owners and entrepreneurs. Based on a recent Business Development Bank of Canada report, there are more than one million of us in the country. More than half of these businesses have fewer than 4 employees. Despite our small average size,… Read More