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Social media is here to stay, and Amber Mac’s Power Friending is the ultimate guide for all those looking to understand (and profit) from our highly connected future.

Amber... (gave) me valuable web usability advice when we were a tiny 3 person company. I always enjoy chatting with Amber as she understands social media and where things are going.

I've worked with Amber on a social media strategy... I think she's a leader in the space... Amber, you're the very best!

As a Canadian technology company, we are proud to be working with Amber as she’s one of this country’s leading authorities on tech and innovation. She’s also an incredible example of the entrepreneurial spirit we value at GetintheLoop, and we have seen great engagement from her audience since participating in one of her media tours.

Amber is the absolute professional you would wish an anchor/host to be. Not only is she thorough in her preparation, but she is able to take last-minute changes in stride. To the viewer you would never know that anything had not been intended such is her skill at working around issues… Her studio is beautiful & has the flexibility to change into many different styles. I can only recommend Amber as the perfect anchor/host.

Writing from the virtual center of the social media storm, Amber Mac explains exactly how and why your business can benefit from social media. And you could have no better teacher: Amber is the authentic authority on how to use social media to expand your market, learn more about your customers and save on marketing, whether you run a Fortune 100 company or a blog.

Amber Mac and Konnekt are experts in social branding, marketing, web development, and helping companies come up with a digital strategy. We've used them on many occasions and always feel like they put us first. They're responsive and creative, and have worked with us to develop some great initiatives that increased sales and the overall visibility of our company. I'd highly recommend them to anyone.

Amber is one of those rare people that actually lives this social movement and I don’t know about you but I like listening to people that ‘LIVE IT’ more than people who read about it.

Amber provides a sweeping yet detailed look at the correlation between marketing and social media in the online world. With few equals, Amber has and continues to demonstrate a keen insight towards the continually evolving fabric of the social web.

Amber delivered the keynote session at our annual conference for a second year in a row. The feedback from participants was overwhelmingly positive & many commented on how engaging the session was. There were multiple requests from attendees to have Amber speak again, which would make it 3 years in a row - amazing!