AmberMac Archive: ethical-tech

Marketing Disrupted 05: Walking the Walk

Corporate social responsibility (CSR) is no longer a nice-to-have, but a must-have in any marketing strategy. Brent and Amber talk to Brian Solis, author, speaker and Principal Analyst at Altimeter Group, about the role that CSR plays in reinforcing brand purpose, employee engagement and how to embed CSR in an… Read More

Ethical Tech (AmberMac 2019 Tech Trends 2/5)

Welcome to 2019 (and thank you for all your support in 2018). To kick off a new year, I’m sharing a mini-series of posts covering my top 5 tech trends – these trends will affect the way we work, live, and play. Earlier this past December, The New York Times… Read More