AmberMac Blog

AmberMac Social Media

I’m all over the web but here are a few of the places you’re most likely to find me: Facebook for common interest stuff, gadgets, 15secTech, and more Twitter for tech, marketing, events, and lots of tweets Instagram for pics and other fun stuff LinkedIn for marketing… Read More

Tony Robbins Joins Us on The Feed on SiriusXM Channel 167

I have a very close circle of extremely talented friends.  However, there are few who are as awesomely motivated as Michael Bancroft.  After working together on App Central, a successful television show that aired around the world, we recently launched our own weekly one-hour tech radio show and… Read More

Joining the Canadian Red Cross Social Team

When I first jumped on Twitter back in February of 2007, I was immediately excited about participating in 140-character real-time conversations. In those days, there were plenty of interesting exchanges taking place, but the platform was not known for breaking news. On January 15 2009, that all changed. That afternoon… Read More

15secTech Celebrates 6 Months & Shapes Instagram Micro-Series Format

Our unique Instagram video series that offers bite-sized tech tips, gadget reviews, and more launched in November 2014 and now grown to more than 6,300 followers over its first 200 posts on Instagram.  If you haven’t check out the show, please do on our new site www.15secTech.com.  We’re… Read More

Amber Mac Press Kit

BIO: Amber Mac, President, Konnekt Digital Engagement Amber Mac(Arthur) started her career in San Francisco and Boston during the dot-com boom in the late 1990s. As a strategist for Razorfish and Director of Marketing for an e-procurement software company, she spent four years in the technology start-up trenches. Amber left… Read More

AmberMac.com v2015

It’s been a long time since I launched my first website back on Blogspot in 2004; since then, I’ve always loved the process of building something online. In fact, in 1999 when I worked at Razorfish San Francisco, I clearly remember the excitement in the room when we’d… Read More

Genumark Digital Strategy & Campaign Development

Genumark is one of the largest and most experienced companies selling promotional merchandise and corporate uniforms and apparel in Canada, servicing national accounts such as CIBC, Microsoft Canada, Telus, and others. MGImedia prepared a robust social media strategy, including targeted platforms information, competitive analysis, campaign design, staffing, and… Read More

Canada Goose Digital Strategy, Social Media & Website Development

Canada Goose are makers of the world’s top extreme outerwear. Konnekt developed a long-term social media strategy to bring together its community online. Following the launch of an independent blog and branded social media infrastructure, Konnekt integrated all of these aspects into an entirely new web presence for Canada Goose,… Read More