June 25, 2019
Brent and Amber lead a feature interview with Lara Skripitsky, VP & Chief Technology Officer at McDonald’s Restaurants of Canada, on all the ways technology and digital tools are helping the world’s most iconic brand enhance its customer experience. She talks about everything from mobile apps to touch screen kiosks,… Read More
June 21, 2019
Amber and Brent talk to Justin De Graaf, Head of Ads Research and Insights at Google, about how the tech giant makes its money and drives the global economy. They ask him a simple question: How should marketers best use Google? Justin shows them how data can be used to… Read More
June 17, 2019
In this inaugural episode, some of the giants of the industry talk to Brent and Amber about the changing face of marketing and the new responsibilities of CMOs: to evolve and adapt to ever-shifting marketing models. Jeffrey Hayzlett, CEO of The Hayzlett Group and Chairman of C-Suite Network, discusses why… Read More
June 17, 2019
My new podcast series with Brent Chaters explores the evolving demands for CMOs and their organizations to thrive in the age of digital disruption. Below are the episodes so far and you can find more details on Accenture’s page for the podcast and… Read More
May 30, 2019
I recently sat down with James Comey, former FBI director, at the Western Canada Information Security Conference at Winnipeg’s RBC Convention Centre. Following his keynote, we had 30 minutes together to discuss cybersecurity, social media, artificial intelligence, ethical leadership, and more. Last year Comey released his bestselling book, A Higher… Read More
February 11, 2019
Not too long ago artificial intelligence was considered the stuff of science fiction. Now it impacts almost everything we do in today’s interconnected world. It’s so important for businesses – what’s happening now and where things are going in the future. AI is such a big, dense topic, and that’s… Read More
February 7, 2019
As the host of a fireside chat with the Canadian Club of Toronto, I recently had the opportunity to sit down with William Lynch, President of Peloton, to discuss the future of fitness. One of the largest industry disruptors since 2012, Peloton has grown to become a leading global technology… Read More
January 23, 2019
The peloton in a road bicycle race refers to the main group of riders. Peloton the company is a group of businesses that make up a single media and fitness company. Specifically, it’s a stationary equipment manufacturer, an upscale bricks and mortar gym, athletic apparel, and a fitness production studio… Read More
November 13, 2018
This profile is part of a series I’m writing to highlight the people behind Bitdefender 2019, which is a 4-in-1 cybersecurity suite for Windows, macOS, iOS, and Android. Each blog post will include one of their stories and how they work, live, and play to protect the world. Here’s part… Read More
November 7, 2018
Win 1 year’s worth of ALCON® DAILIES® lenses with Amber Mac and ALCON on Facebook. CONTEST RULES (the “Official Rules”) ALCON CANADA INC. and AMBER MAC FACEBOOK CONTEST (the “Contest”) These Official Rules govern the Contest. By participating or attempting to participate in the Contest, you will be deemed to have… Read More
