May 8, 2017
I recently did a quick search for Mother’s Day tech gifts, and I got the feeling that many of the articles were written by men. Let’s just say there are quite a few laptops, gaming systems, and portable chargers on the lists I found. While these items are all important, there are… Read More
May 8, 2017
Women are big spenders. In fact, by 2018, Catalyst estimates that women will control $40 trillion of consumer spending worldwide. Moms make up a large percentage of this buying. When it comes to technology, this group also drives many of the electronics purchases in the home (from fitness trackers to… Read More
April 25, 2017
The head of video at Facebook recently shared on her Facebook page that “…one in every five Facebook videos is a live broadcast – and over the past year, daily watch time for Facebook Live broadcasts has grown by more than 4x. Every day, we get to enjoy new use… Read More
March 7, 2017
Over the next five years, the market value of new Internet of Things services is expected to exceed $1.9 trillion globally. In this talk, Amber MacArthur will teach you how this next big technological shift will change the way we all do business. Whether it’s machines talking to other machines,… Read More
March 3, 2017
If you haven’t heard of International Women’s Day, it’s an annual event that celebrates women and our accomplishments. It’s also just one important day in Women’s History Month, which is a month-long event to remind us to tell stories about the most influential women in history. To participate in this… Read More
February 12, 2017
Check out my Valentine’s Day Facebook Live Special. We’ve got prizes, dating app ideas, business of Valentine’s Day stats, and lots more! PS: If you missed it, check out my “Dating in 2017: 5 Hot Apps for Valentine’s Day” post, too. Read More
February 6, 2017
New year, new love. January and early February are hot months for single adults. In fact, Match.com sees a 60% increase in new members between Christmas Day and Valentine’s Day. This dating empire started in 1995 and now owns Plenty of Fish, OKCupid, part of Tinder, and many other sites for… Read More
February 5, 2017
While we’ve obsessed about millennials for almost a decade, it’s time to shift focus to the next generation. Generation Z (born between 1995 and 2010) is an economic powerhouse that represents a quarter of our population – and growing. They buy differently, engage differently, connect differently, and think differently. Amber’s… Read More
January 19, 2017
“If we look at the life cycle of technologies, we see an early period of over-enthusiasm, then a ‘bust’ when disillusionment sets in, followed by the real revolution” – Ray Kurzweil When I moved to work in San Francisco in the late 1990s, I experienced the dot-com boom’s inflated tech… Read More
January 7, 2017
Don’t miss my Twitter Chat on Saturday, January 7th starting at 6pm ET / 3pm PT with Liron Segev (@Liron_Segev), Enobong Etteh (@BooredatWork), and Bitdefender (@BitdefenderBOX) from CES 2017. Follow the hashtag #IoTSecurity2017 and keep an eye on my Twitter account (@AmberMac) to take part –… Read More